About this course
This one-hour course dives into the world of the hashtag, from its humble beginnings to its commanding impact on social media marketing and global awareness. You’ll learn what you need to know to execute it well, including norms to keep in mind when using hashtags, what that sweet spot is for the number and type of hashtags you should use and how to avoid pitfalls like social media shadowbans.
Hashtags have the power to energize meaningful, fun and far-reaching campaigns — if marketers are well-versed in hashtag marketing strategy, that is. Take this course to understand hashtag marketing so you can use this tool to truly drive engagement with your audience.
This course is best suited for: Students, Entry-level marketers, Marketing managers
- Hashtag Basics
- Hashtag Marketing
- Hashtag Marketing Case Studies
- Course Completion & Final Feedback Questionnaire